AWF’s New Outreach Campaign: We Are Alliance

As part of our communication strategy, we are launching a new outreach campaign.

The main objectives are:

• Reaching the common Christian community, especially members of Alliance churches;
• Attracting new audiences, especially young people from local Alliance churches;
• Inform, interact with and engage members of local Alliance churches.

With the slogan We Are Alliance we want to create a greater identification of members of local Alliance churches with AWF, reinforcing the concept that we are a global family that connects people.

For this, we would like to count on your participation by recording a short video, which will be published on AWF’s website and social media. This video will be the first of many others that will feature leaders and local church members.

Please find below some instructions for recording the video:

• You can do the recording either with a high quality cell phone or a video camera;
• You can record it in your preferable language (if not English, Spanish or French, please provide an English translation of what you said);
• The recording should be in the horizontal position;
• The video time should not exceed 60 seconds;
• It can be in selfie mode or another person holding the cell phone / camera;
• The recording should be done during the day and preferably in front of or within an Alliance Church or a historical landmark of your city / country;
• Close the video saying the phrase “We are Alliance”.

The content of the video should include -but is not necessarily limited to- the following information:

• Tell us a little about your country;
• Share how the Alliance has impacted your country.

Please send your video to [email protected].

You can watch all videos on our YouTube channel.